Format: 21 x 24 cm
Pages: 400


Innovation is a key factor in driving economic growth and improving the overall quality of life of future generations. Our age lives extraordinary advances in science and technology, essential to meet the challenges of education, health and the environment that we face.

This book, published by BBVA and TF Editores, collects the reflections of some of the best experts in innovation, whose work takes place in the most important companies and institutions in the beginning of the XXI century. It analyzes the roots of innovation and its cultural implications, the institutional aspects of innovation, how it is generated and how organizations can turn to help her, and finally, its impact in different areas of human activity.